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Jerusalem Billboards
Our Real Peace Talks Now billboards are going up in Jerusalem this week - and here they are! They're designed especially to make an impact on the Israeli public - hence the Hebrew - and the concept is Arab Travel Deal / Peace Deal.
At first they look just like ordinary travel ads, and Israelis love to travel. But the idea that they might be able to travel to Damascus or Dubai (if they only sit down and start to negotiate on the basis of the Saudi Initiative...) is pretty wild in Israel -- and our soundings indicate these billboards could make waves. "80,000 Avaaz supporters demand Real Peace Talks Now" is the punchline. Ads and translations below...
Celebrate Shavuot (upcoming Jewish holiday) in Syria - just $390
* price for one room, double bed - depends on negotiating the Saudi Initiative
80,000 global e-activists demand Real Peace Talks Now
Dreamy weekend in Saudi Arabia - only $490
* price for one room, double bed - depends on negotiating the Saudi Initiative
80,000 global e-activists demand Real Peace Talks Now
We'll try to get a photo of the billboards in situ when they go up on Thursday...